Display advertising is a great ally to disseminate promotional messages. This is a real silent salesman that can be placed in strategic locations and thanks its strong visual impact, it captures the attention of potential customers.
Displays advertising formats
Advertising displays are placed upright, holding for a few feet, a lower base, with an easel or by other solutions. Sometimes they represent the product image and others simply are used to broadcast an advertisement. They can incorporate a cavity or a small hopper for flyers. Good display advertising should be identified with its brand; it should have interactivity with the public, it should send a message and create a call to action. There are modular and generic models to suit any promotion and other displays for specific campaigns, also called "custom". Here are some of the most common formats.
Small displays
Designed to place on desks, office tables, shelves and other places with good accessibility, often have striking designs and a place for cards and brochures.
Screens
This format provides great stability to the installation of the advertising display anywhere as easy to install as location change immediately. Also, it is easy to transport and storage, taking up little space. It is ideal for presenting large-format advertising thanks to its portable format that can be rotated in different locations, optimizing performance.
Panels
A traditional but effective alternative. It is important to choose a location that has a good exposure and set a creative and powerful message to obtain the best results. They can be placed on walls, counters, columns, windows ... etc.
Totems
This type of advertising displays are very striking and shocking to the potential customer and are very useful to strengthen the brand image of a product. They require very little surface to install and they can be situated at the visual height of the future consumer. Its light weight and ease of assembly is another point in its favor.
Creative Elements
The advertising creative imagination is the limit imposed on the creation of advertising displays. Since a large scale reproductions cardboard product for sale, even surprising fancy designs. Only one standard: it must be shocking and call public attention.
In Miralles Group we advise you on the advertising display solution that best suits your needs.
